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Videnta | Independent Dental Practice Alliance
Independent Dentistry,
Stronger Together.
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Running an independent practice has never been more challenging. Rising supply costs, staffing shortages, administrative complexity, technology demands, and succession planning pressures continue to place increasing burdens on practice owners.
Videnta was built to change that.
Videnta provides independent dental practices with access to the purchasing power, operational tools, strategic guidance, and long-term planning resources typically available only to large organizations while allowing dentists to maintain local ownership and clinical autonomy.
Our mission is simple: help independent practices remain viable, profitable, and locally owned while creating pathways for future generations of associate dentists to become owners themselves.
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The Benefits of an Owner Alliance Model
Dentist-Owned.
Built for Independence.
As a long-term practice owner alliance model, Videnta helps independent dental practices gain access to resources to improve operational and management efficiencies, lower costs, strengthen profitability, and preserve ownership for current practice owners and the next generation of dentists.
Unlike corporate or DSO models, Videnta is not designed to be sold to outside investors.
Videnta was founded by dentists. Like a coop, it is owned by all its dentist members. It was designed to be a sustainable model for current independent dental practices and future practice owners.
Our Mission
To build a sustainable alliance of locally dentist-owned and operated practices delivering exceptional care to patients while strengthening the long-term health of independent dentistry.
Our Vision
To enable more dentists to provide the highest quality care by reducing administrative burden, improving financial performance, and expanding access to shared resources without sacrificing autonomy or ownership.
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Two Ways to Participate
Videnta is built around one simple idea:
Every Independent Dentist/Practice has different needs.
We offer two participation paths depending on your goals:
Videnta Member Partners
Access to resources. No long-term commitments. Reduced overhead.
Videnta Member Partners is designed to help independent private practices reduce their overhead costs, and gain access to operational resources to help their clinics become more operationally efficient.
As a true partner in the Videnta alliance, you receive larger scale negotiated prices and services ala carte while maintaining ownership and full autonomy of your practice with no long-term commitments.
Videnta Equity Partners
Ownership continuity. Long-term succession. Practice legacy.
For practice owners thinking about transition, retirement planning, or creating liquidity, Videnta Equity Partners provides a premium value structured alternative to a traditional exit or selling to a DSO/ private equity group.
Videnta provides the support to allow the retiring dentist to not only maximize the value of their practice, but retire and sell on their terms all while assisting an associate dentist with a guaranteed pathway to ownership providing your staff and patients smooth continuity of care.
Videnta Equity Partners also provides dentist owners in the prime of the their careers.
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Join Our Independent Dental Practice Alliance
Maintain Independence.
Strengthen Your Practice.
As a dentist-led alliance, we believe clinical autonomy should never be compromised.
You remain in control of:
Patient care
Clinical decisions
Practice culture
Patient Staffing and leadership
Videnta focuses on providing support for everything behind the scenes—helping you run a stronger, more efficient business while preserving what makes private practice valuable.
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We Are Stronger Together
Videnta was created by dentists who have experienced the same pressures you’re facing today. Our mission is to ensure that independent dentistry not only survives but thrives.
By building a network of aligned practices, we create the scale needed to compete with DSOs while preserving what makes private practice valuable in the first place:
ownership, flexibility, and long-term equity.
This is a model built for sustainability and that allows you to grow, adapt, and plan for the future without outside control or forced timelines.
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Learn How We Can Support You
Videnta provides numerous resources and support options that truly benefit your practice while allowing you to maintain control. Learn more about our mission and commitment to upholding the best interests of independent dentistry.
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Owned and Operated by Dentists
Videnta is built as a true alternative to the traditional DSO model. We exist to help independent dental practices stay independent while gaining access to the same financial advantages, vendor pricing, and operational efficiencies typically reserved for large, private equity-backed organizations.
This isn’t about selling your practice. It’s about strengthening it on your terms.
Videnta operates like a cooperative of independently-owned practices working together to reduce overhead, improve profitability, and protect long-term equity value—without giving up ownership, control, or clinical autonomy.
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Videnta Equity Partners
Your Practice. Your Legacy.
Equity partnerships are designed for practice owners thinking about transition, succession, or long-term equity value creation on their timeline.
We help retiring dentists sell their practice at a premium value while exiting on their timeline and terms. We then provide a guaranteed pathway for the succeeding dentist to gain ownership of their practice on a timeline that works for them.
Videnta Equity Partners provides an alternative to selling to a DSO or private equity group. Whether you are looking at retirement in the next three to five years or interested in earning passive income and equity value, Videnta Holding Company provides the flexibility to accommodate individual needs while maintaining independence. Your practice continues to operate as it always has–just with added flexibility and a clear path forward.
How It Works
- Maintain clinical and operational independence
- Transition ownership at a premium value over time, not all at once
- Enable associates to buy into ownership when they are ready
Why It Matters
- Removes uncertainty around who will buy your practice and when
- Avoids selling to DSOs or private equity and losing future upside
- Creates a clear succession plan for your team and community
- Preserves the long-term value and legacy of your practice
Associate Ownership Support
We make ownership more attainable through:
- Partnerships with existing organizations and programs that assist dentists with
- purchasing a dental practice
- Internal financing options, including flexible structures for associates
- Recruitment partnerships with several dental colleges and other organizations
Key Benefits
- Access to shared services and cost efficiencies
- Flexible sale options for retiring dentists
- A built-in guaranteed future buyer through Videnta
- Structured, seamless transition planning
- A path to keep your practice independent for the next generation
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Which Path Is Right for You?
Dentist practice owners forming transition and succession plans: Videnta offers a flexible transition model that helps you design a retirement pathway on your terms—without compromising your associates, staff, or the legacy you’ve built.
- We assist with mutually agreed upon staffing and associate placement to ensure stability of your team and continuity of care for your patients.
- We provide financing solutions for associates ready to take on equity ownership in your clinic.
- We design customizable buy-out plans tailored to your retirement timeline and financial goals.
Dentist practice owners in their prime practice years: Videnta helps you grow top-line and bottom-line revenue, ultimately increasing your clinic’s market value.
- e offer a long-term, dentist-driven exit strategy that aligns with your career and retirement plans.
- Through our cooperative structure, you gain access to passive income and equity participation in the Videnta holding company.
- Videnta provides you with the flexibility to sell a minority portion of your clinic now for a premium cash out while maintaining majority ownership and autonomy of your clinic.
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What Videnta Provides
Economic Strength: Reimbursements from commercial insurance remain flat while employment and many other costs continue to rise. This alone creates margin pressure for practices. Together with Videnta, we share collective insights, leverage best practices, and provide opportunities to administrative support services that improve efficiencies and lower operational expenses, strengthening profitability across all participating practices.
Career Pathways: Dentistry is shifting–new graduates face high debt loads and are seeking clear career progression opportunities, while costs of gaining ownership have steadily increased. Videnta provides a streamlined pathway for associates to become owners. We work with programs such as the FIND Project to locate financial resources for recent graduates.
Technology & Innovation: The rise of AI and other emerging technologies is reshaping dentistry. Videnta provides opportunities to implement technology and other innovations while maintaining the quality of care for the patients you serve. As part of Videnta, members benefit from our continuous identification of innovative tools that participating practices can implement.
The Big Picture: Videnta is about more than ownership transition—it’s about creating stability, growth, and sustainability for independent dentistry. By uniting under a cooperative model, we harness economic, social, and technological forces to protect what matters today while preparing every practice for success in the future.
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Core Service Areas
Practice Savings & Purchasing
- Supply savings
- Equipment purchasing & financing
- Equipment service & maintenance
Practice Operations
- Practice management services
- HR support
Payroll - Employee benefits
Compliance - Staffing & recruiting resources
Technology
- IT support
- Cybersecurity
Financial Services
- Accounting services
- Equipment financing
- Practice financing
Growth & Ownership
- Associate recruitment
- Associate financing for ownership
- Ownership transitioning planning
- Practice growth strategies
Legacy & Wealth Building
- Succession planning
- Exit strategy development
- Equity participation opportunities
- Passive income opportunities
Coaching, Consulting & Management Services
- Flexibility: simple analysis and consulting or fully integrated management services
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Dental Supplies
Supplies are often the fastest and most immediate opportunity for savings. Through our preferred national supplier partnership, Videnta provides access to a negotiated pricing tier typically reserved for DSOs.
- Average savings: 15-60%
- Thousands saved annually per participating practice
- No change to ordering process—your team continues as usual
As the Videnta alliance grows, our collective purchasing power increases—driving better pricing over time.
Equipment, Service & Financing
Reduce the cost and complexity of maintaining and upgrading your practice with the following benefits:
- Equipment purchasing
- Priority service with discounted service call rates
- Financing solutions with preferred terms
Insurance
Most independent practices purchase insurance individually without leverage. Videnta aggregates demand across member practices to negotiate better coverage and more competitive rates while our customers maintain full independence.
Coverage options include:
- Professional Liability
- Commercial Property
- General Liability
- Workers’ Compensation
- Cyber Liability
- Executive Risk
- Umbrella Policies
Accounting & Financial Management
We provide a streamlined approach to managing your financial operations and reducing administrative burdens inside your practice.
Services include:
- Full bookkeeping and accounting
- Payroll processing
- Tax reporting and preparation
- Monthly and quarterly financial reporting
- Bill pay through Videnta’s A/P system
We work alongside your existing team to transition administrative tasks efficiently, freeing up your time and improving financial visibility.
HR, Payroll & Benefits
Access enterprise-level HR infrastructure without building it internally:
- Payroll administration
- Employee benefits (medical, dental, life, disability)
- 401(k) programs
- HR compliance and support
These services help practices stay competitive in hiring and retention while managing rising labor costs.
IT Support
Technology is critical to daily operations but often inconsistent and reactive. Through our preferred IT partners, practices gain access to the following–all at negotiated group pricing:
- Proactive system monitoring and support
- Data security and backup solutions
- Fast, reliable helpdesk services
- Scalable infrastructure support
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A Different Model—Built for Independence
Videnta is not:
- A corporate dental group
- A private equity firm
- A traditional buying group
We are a cooperative built by independent dentists to create long-term financial advantages through scale while preserving everything that makes private practice valuable.
How It Works
- Join through a simple monthly membership
- Select only the services that benefit your practice
- Continue operating as you do today
- Realize savings and efficiencies immediately
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Contact Us
Need to Get in Touch?
Have a question, want to learn more, or just curious if Videnta is a fit for your practice? We’d be happy to connect. Give us a call or send us a note—we’ll make sure you get pointed in the right direction.
Our Office
907 N Ankeny Blvd
Ankeny, IA 50023